Increase Client Acquisition thru Creative Marketing

Electronic Media Marketing - The NEW "Word of Mouth"

We are experts in all aspects of electronic media marketing.  From your website, email campaigns, social media, video - and the next "Big Thing" - we spend the time understanding how to effectively utilize electronic media to help you obtain new patients, and retain current ones!

Websites

Design, content development, mobile websites, updating (within 48 hours always!), active feeds, video embeds and more. We design your site from scratch or we can work with your web master to get the maximum impact from your website and importantly measure results!

Email Marketing Campaigns

We design/develop/execute your entire email marketing campaign. Customized templates with your brand that present a very professional image to your patients.  We agree on the special offer or call to action, we handle the rest.

Social Media Marketing 
Generate leads every week with a presence on Facebook, Twitter, Blogs, and YouTube.  We develop your social media tools with your brand - we tie it all together and build a robust online community for your practice.  We actually use social media to bring new patients to your practice and measure those results for you to see.  We do it all, from posting on Facebook and Twitter, to writing your Blog and securing online videos for you.

Print Media

Menu of Services Brochure Development 
Perhaps your most important tool to generate requests for services.  Do not cut corners on this very important marketing tool. We develop effective brochures that stimulate requests for treatments.

Gift Cards
We design and develop gift cards for your to distribute via your guerilla marketing efforts. Great tool to generate new clients with special offer.

Customized Posters
Great for treatment rooms and waiting area.  We custom design with your brand - presents a very professional appearance to your patients, encouraging them to ask staff questions about the procedures and treatments that you offer.




Customer Relationship Managment (CRM)

The # 1 source of new patients for your aesthetic medicine practice is referrals from current patients (word of mouth). Do you have an effective Client Loyalty Program? Are you getting high numbers of referrals and repeat visits from current patients?

Contact us today for solutions so you can develop and maintain a loyal client base that generates recurring revenue and profits for your practice.

 



Viral Marketing

The # 2 source of patients for your aesthetic medicine practice is from the electronic media. Do you have a presence on Facebook, Twitter, MySpace, YouTube? Do you have effective search engine optimization (SEO) and search engine marketing (SEM)? Is your website generating consultations every day?

Contact us today with your needs.  We can help you generate 4-5 new leads per day from your Viral Marketing efforts. We set up up your Viral Marketing programs and update them regularly - a turnkey solution!






Lead Managment
If you do not follow-up on in-bound inquiries for services within 24 hours, 70% of leads are lost forever.  We have a lead management program that will insure your inbound inquiries result in booked consultations.

Guerilla Marketing Programs

21 low cost programs that will help you generate new clients immediately!

Profit Accelerator


We conduct a  comprehensive audit of the profitablity of your medical spa or aesthetic practice. We produce a written report with recommendations and steps to execute to get you to profitability. We assist you with the execution of the steps to get you to profitability within 90 days.

A partial list of what we do (contact us for complete details or a free proposal and quotation)

    *  Financial Planning and Return on Investment Analysis
    *  Marketing Results Analysis / Measurement / Improvement
    *  Operations Review and Improvement
    *  Clinical Strategy Review and Improvement 


We visit your practice to assess your market, understand your operation, to present recommendations to achieve profitability, and to assist you with the execution of those recommendations.

    
Contact us today for a Free 10 minute phone interview to understand exactly how our services help you to reach profitablity in 90 days. 



Aesthetics Business Unit (ABU) Launch Program

OK, so you own a medical or surgical practice and would like to add aesthetics to the practice as an alternate source of cash revenue (not controlled by managed care and declining reimbursement).  Where do you start?  We have a formula that will virtually guarantee your success.

We make sure you are prepared to succeed with the proper Clinical Strategy, Operations, Marketing, and Financial strategies......we help with the selection of the proper technologies - based on your Menu of Services, personnel, market demographics, space , and a host of other variables.

There is a reason there are thousands of used aesthetic lasers for sale flooding the used market.  Do you think it's because they all generated the revenue they were supposed to (according to the sales represenative)?  Or perhaps because a fully articulated plan was never developed and executed before the owner took on the financial burden of $3-4,000 monthly equipment lease payments?

Contact us today for a 10 minute phone interview to see how we help.



Business Development Services

We can make sure you succeed in 

 - Establishing a Menu of Services
 - Analyzing Equipment requirements
 - Staffing
 - Marketing/Advertising/PR
 - Business Planning
 - Funding
 - Competitive Analysis
 - Demographic Analysis

And much more. Contact us today to arrange a phone conference to discuss your vision.
 


Equipment Financial Analysis

Thinking of adding a new aesthetic laser or other piece of equipment to the practice? 

Utilize our knowledge of the industry and our negotiating skills to save money.  (We know what the profit margins are on most equipment; we know how much discount companies are willing to give).  We typically save our clients well more than the cost of our services in reduced costs of equipment!

Save time, eliminate sales rep claims, cut through the clutter, make the right choice for your practice, our team is expert in all the equipment used in medical spas today. We will analyze the technology available in the market and come to you  with an "apples to apples" comparision of the various options, costs, etc.

We understand equipment "leases" and can intrepret them for you so that you do not encounter any expensive surprises.

You make the best informed decision , based on the needs of your patients and your practice, in the least amount of time taken away from your practice and patients.

Contact us for a discussion of what you feel is the next new technolgy needed to move your practice forward, we will give you an estimate of how much you can save!
 
Clinical Photography Consultants

We can help you to improve the quality of your clinical photography -the before and after images you take of every patient.

From the type of camera , lighting, distance and image managment software to the use of before and after images to increase patient satisfaction and loyalty. We create huge improvement and save you and your staff valuable time.

Contact us today and share your needs and be amazed at the improved quality and utilization of your clinical photography library.
 
Laser and Light Technology Training


Contact us for training availability.  Building an aesthetic medicine practice is a team concept.  Have everyone with some knowledge of light and it interaction with human tissue is important.